CRM use cases
Send booking confirmation, meeting reminders and application-status updates when recipients have consented.
Architecture
Use a server-side CRM trigger to check channel consent and submit a SendSend API command. Provide a stable idempotency key for each event.
Practical constraints
- Recipient formats depend on the connector.
- A SendSend plan grants gateway access, not unlimited third-party delivery.
- Maintain opt-out records in the CRM where messages originate.